Find Your Type
At Hinge, we’ve always embraced finding love in unorthodox ways. And while love is certainly in the air, it turns out it’s also in our genes – studies show people are more likely to choose a spouse with similar DNA. That’s why we’ve partnered with 23&Me to help people connect with potential partners on a deeper level.
Finding love is as easy as spitting.
Our new Traits Compatibility Test allows you to access 50+ new traits about yourself and help you find the one. Simply upload your results to Hinge and find someone who shares your hate of cilantro.
Out of Home
We’re popping up in common date spots to remind people what they’re really looking for.
Product Extension
Because what’s the point of discovering your traits if you can’t brag about them? We’re encouraging people to humbly (or not so humbly) brag about what makes them…them.
Social
Everyone deserves to find “the one.” That’s why we’re taking to Twitter to give reality stars a second chance at love using a scientific approach.
Copywriters: Me & Natan Dorenbaum
Art Director: Jessica Gordon
